Free AEO Audit Tool
AI models don't browse your site. They evaluate it structurally, in milliseconds, before the human ever sees a result. Faro runs 45 checks across 7 categories and shows exactly where you're losing AI visibility.
Free · No signup required · Results in 30 seconds
The shift that's already happening
ChatGPT has 200M+ weekly active users. When someone asks “what's the best tool for X?” the AI evaluates every vendor in seconds, scanning for signals most sites don't know they need.
The Human Path
Buyer
Has a problem and asks AI or searches for a solution.
Visits your website
Reads your pages and watches your product demos.
Evaluates and decides
Compares options, reads your pricing, and buys directly.
SALE COMPLETED
The buyer decided and purchased directly from your site.
The AI Agent Path
AI Agent
GPT · Claude · Perplexity
Evaluates remotely, never visits
Site is AI-ready. Agent sends the buyer here.
Invisible to agent. Buyer goes elsewhere.
Crawler access: is GPTBot allowed or blocked?
59% of sites we scan block at least one major AI crawler. A single robots.txt line determines whether ChatGPT can read you — and Cloudflare measures roughly 50,000 AI crawler requests for every visitor those crawlers send back.
Pricing transparency: can AI agents see your plans?
Procurement agents compare vendors by reading pricing pages. Machine-readable prices are one of the most common gaps we find.
Structured data: what does your JSON-LD tell agents?
Without schema markup, agents infer what your business does from raw text. Structured data tells them directly.
The part nobody mentions
Most businesses treat AI readiness as a bet on the future. The traffic data says it is already a conversion problem.
Those numbers are not in conflict. AI-referred traffic already converts better than your average visitor, and that gap is widening every month. It still trails your best-converting channel, affiliate, because most sites aren't structured for an agent to find the price, stock status, and next step a curated affiliate page hands it directly.
Readiness closes that remaining distance. That is the gap Faro measures.
AI readiness scores, companies already in our database
How it works
Score benchmarks
Most sectors are failing. See where your industry stands, and how much room you have to pull ahead.
SaaS
E-commerce
Fintech
Agencies
Marketing
Analytics
Developer Tools
Security
Faro AI Readiness Score averages by sector · Updated monthly · See the full leaderboard →
What our scan data shows
Every Monday · Free
What changed in AI ranking this week, which crawler signals shifted, and one thing to fix on your site before the next index cycle.
No spam. Unsubscribe any time.
What Faro audits
Each check maps to a signal AI agents use when evaluating your site. Scores below are web averages across sites we've scanned.
Agent Permissions
GPTBot · ClaudeBot · Gemini · Content-Signal · Markdown
avg site scores 38/100 here
Content Discoverability
Sitemap · llms.txt · Link header · Canonical
avg site scores 52/100 here
Structured Data
JSON-LD · sameAs · OKF bundle · OG tags
avg site scores 29/100 here
Pricing Transparency
Visible plans · Machine-readable prices · Nav link
avg site scores 44/100 here
Agent Infrastructure
MCP · A2A · OpenAPI · Auth.md · OAuth · agents.json
avg site scores 35/100 here
Trust & Identity
Contact · About · Privacy · Terms
avg site scores 31/100 here
The AI Search Ready badge
When a site clears 90, AI agents can find it, read it, and recommend it without guessing. The AI Search Ready badge proves it: a verified mark that sits on your site and links back to your live Faro score. Earn it, then show it off.
Run a free scan
Drop in your URL. Faro runs 45 checks across seven categories in about 30 seconds. No signup.
Score 90 or above
The bar is deliberately high. The badge only means something because most sites can't clear it yet.
Embed the badge
Copy one line of HTML. It shows visitors you're agent-ready and links to your live, always-current score.
AI Search Ready
Verified by Faro
yoursite.com · Grade A